SEO Want To Rank Higher In Search Results? Here Is How To Do It


Your site needs a certain structure. Otherwise, it’ll just be a collection of pages and blog posts. Your users need the structure to navigate through your site, to click from one page to the other. And Google search results uses the structure of your site in order to determine what content is important and what content is less important. In this ultimate guide, we’ll tell you everything you need to know about site structure.

What is Site Structure?

Site structure is the basic structure of your website. Even if your site isn’t particularly big, it should have a minimal structure. Of course, this is an extremely important point and should be taken very seriously. Just because your website doesn’t need a very complicated structure doesn’t mean you should neglect it. Site structure should look something like this. These aren’t exactly hard and fast rules, but they are good rules of thumb. Clear hierarchy Delineated list of major sections High-quality navigation Short title descriptions These are just a few simple guidelines. The site structure of your website should be based on the theme you’ve chosen and its relevance to the site content. So, What Is the Proper Structure of a Content-Centric Site?

How Google Views Site Structure

Google search results considers your site structured if it contains some core content, along with other pages that lead users to that core content. Here are three types of content in a well-structured site: Core content This is the content that Google believes makes your site unique and valuable, and links it to important information. It’s the site’s bread and butter. Core content is the site’s strong foundation. The structure of a well-structured site reflects the content. Pages that have Core Content This is the content users click on in order to access Core Content. A well-structured site has this content on multiple pages. Sites with this structure have multiple sub-sites. This is a site’s “home” page. It tells people what to expect from the rest of the site.

How to Create a Structured Site

No one would like to browse through a mess of links. Therefore, if you want to rank higher in Google, it is very important to write your content in a structured way. Google requires a certain structure on your site, just as the structure on any other website. However, structure varies greatly depending on the industry. Depending on the field you are in, your site should be structured completely different than others. Here are some examples: B2B sites should have a structure where sales are separated from services. For example, companies selling chemicals should separate the services from their products. If you sell online, you should also keep your services and the products separate. B2C sites should have a page for each product and service.

How to Use the Right SEO Techniques

On the subject of structure, you need to think about how your website displays across different search engines. If you have Googlebot for Google, Bing for Bing, Yahoo! for Yahoo!, etc., then you need to optimize your site so that it works well across them all. How to Rank Higher on Google Think about the different ways that Google users go about getting information about something, and look at how you can match that with your content. Some things will be obvious, such as using the exact keywords that Googlebot has been trained to look for. Others, such as adding meta descriptions, can sometimes be a little harder.


Of course, the best way to improve your SEO is to write your content in such a way that Google understands your keywords, your headlines and your goal, and how to optimize your content for search engines. Because this is what the world’s most powerful search engine wants from you. So, as you can see, there are several factors that can help you optimize your site. Use all the hints that you can in order to make your site as successful as possible.